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  • Advance Diploma in Digital Marketing

Advance Diploma in Digital Marketing

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SmartBrains Oil,Gas & Energy Training program is conducted in both Online & Classroom mode using the latest state of the art software tools and via the Design Engineering Software and remote sharing facility. The training program is delivered by well-experienced mentors from the relevant domain of expertise as per the specific need of the participants. The Training program is provided with required reference material, hands-on exercises and Lab sessions for practical exposure. The students are monitored and instant assisted for any clarifications and doubts by the faculty & support-team.

Delivery Mode -
  • Classroom
  • Live Instructor-Led Training - Online
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Classroom Training

Classroom Training schedule is a custom-made training program to suit the aspirants from different educational backgrounds, the training programs are conducted by well-trained faculties in the corresponding specializations in a real-time environment. The classroom training is conducted exclusively on the campus of SmartBrains with well equipped and configured architecture to give students exactly an environment of industrial exposure.

Key Features :
  • Optimum Training Class Size.
  • Well equipped Labs
  • Group interaction enhances learning.
  • One to one individual monitoring & attention
  • Learning from peers
  • Instant and quick solution of doubts
  • Customized schedule for fast learning

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₹ 50,000 ₹ 45,000
SmartBrains-Digital-Marketing-SEO-Google-Anayltics-SMO-Adwords-Content_Marketing-Advance-Diploma-Cetification-Training-Course-Noida-Delhi-Mumbai-Chennai-Dehradun-Pune
  • Overview

About the Program

The objective of this Advance Diploma course is to provide the candidates the Detail knowledge and skills in the Digital Marketing discipline to facilitate faster learning curves while on the job.

Be the expert in digital marketing and improve your website ranking by learning SEO, SMM, SEM and Google Analytics from scholarly trainers.

This is a combo Advance Diploma course in Digital Marketing that includes the complete individual courses of SEO, SMM and Google Analytics to help you give a distinct advantage when it comes to digital marketing. This course shall prepare you in various optimization techniques, Google Adwords, PPC, Social Media Marketing principles and Google Analytics Tool.

 

Learning objective

  • Understanding Of Digital Businesses
  • Various Tools And Techniques For Digital Marketing
  • Learning SEO And On-Page Optimization Tips
  • End-To-End Google Adwords PPC Campaigns
  • Understand Google Analytics
  • Work With Google Webmaster
  • Ways To Get People To Follow And Share Your Content
  • Learn Metrics To Determine Effective Campaigns
  • Must be hands-on with both on page and off page (link building, link baiting, etc.) tactics.
  • Must be able to build Strong links and improve domain authority, Generate high-quality organic traffic.
  • Must have up to date understanding of Google Algorithms, Latest SEO Updates, and Social Media Contribution to SEO.
  • The candidate should be able to report progress to the management and maintain trackers on the progress.
  • Provide SEO analysis and recommendations on the websites architecture, structure, SITEMAPS (post, products, geo, video ), ROBOTS.txt, etc.
  • Google Web Master Tools (GWMT) and Google Analytics (GA)
  • Must have good knowledge of Keyword Framing while content writing and also be able to index and crawl the web pages.
  • Extensive experience in executing result driven PPC.
  • Hands on experience of the whole gamut of digital marketing (SEO, SMO, PPC, Google Ad words), Affiliate marketing, Display Network, etc.
  • Experience in e-commerce, SEO, PPC, and social Media Marketing.
  • Work on targeted Keywords, Troubleshoot SEO problems & propose resolutions for SEO implementation issues on the website.
  • SEO for Landing Pages.
  • Implement Link Building campaigns.
  • Ability to write content for SEO and Communicate Effectively.
  • Report for targeted keywords on a weekly basis.

 

Program Highlights

 

About The Course

Mode / Duration

  • Weekend- 6 Months
  • Online- 6 Months

Learning-Based Outcomes

Get hands-on experience in applying design tools & techniques to real engineering problems and understand Design, Engineering, Construction, O & M, etc. Thus, become a Technology Driven Engineering Professional.

Trainer

Delivered by Senior Industry Professionals having extensive experience in Design & Engineering in diverse domains & industries. These practitioners are also Empanelled as subject matter experts with SmartBrains Engineers & Technologist Pvt. Ltd.

Content

Get 24 x 7 access to SmartBrains LMS platform (Online/Offline) with Abundant Content on Process Engineering including Courseware (PPT / PDF), data, case studies, articles, books, videos, examples, presentations, resource library & related more.

Job Oriented Outcomes

Fill the Void of Talent Shortage in Design Engineering by becoming eligible for thousands of High Paying Jobs in India & Abroad with an upgraded profile through this skill & certification. Additionally, Get Promoted from your current position with the added skill set.

 

Course Modules

  • Basic of Marketing & Branding
    • Introduction Of Marketing
    • Understanding the Marketing Mix
    • B2b Vs B2c Marketing
    • Getting Started With The Branding
    • Introduction To Online Marketing Research
  • Introduction of Digital Marketing
    • Growth Of Online Marketing
    • Understanding Online Marketing Channel
    • Types Of Digital Campaigns: Cases
    • Elements Of Digital Marketing Strategy
  • Graphics Designing for Business
    • Graphic Design Fundamentals
    • Designing Marketing Kits
    • Designing Online Documents
  • Video Marketing Fundamentals
    • What Is Video Marketing
    • Importance Of Video Marketing
    • Types Of Online Video Marketing
    • Creating Explainer Videos-Live
  • Professional Blogging
    • Introduction To Blogging
    • Blogging Best Practices
    • Setting Up Your Blog Live
  • Google Analytic Fundamentals
    • Introduction To Google Analytics
    • Essential Google Analytics Report
    • Installing Google Analytic Tracking On Website
  • Social Media Optimization For Business
    • Social Media Introduction
    • Exploring Different Social Media Network
    • Optimizing Your Facebook Pages For Business
    • Optimizing Businesses Presence On Twitter
    • Linkedin Profile Optimizing
  • Search Engine Optimization
    • What SEO
    • Keyword Selection &Mapping
    • Content Optimization
    • On Page SEO & Html Tag Optimization
    • Off Page SEO & Link Building
    • Local SEO
  • Online Advertising & Google Award
    • Introduction To Paid Marketing
    • Programmatic & Direct Ads
    • Introduction To Search Ads
    • Google Adword Search (PPC)Advertising
    • Search Campaign Best Practices
  • E-Mail Marketing For Business
    • Importance Of E-Mail Marketing
    • How To Write Effective Mails
    • E-Mail Strategy Creation
    • E-Mail Marketing Tool
    • E-Mail Reporting & Analysis
  • Website Planning & Creation
    • Buying Domain & Hosting
    • Uploading & Customizing Html Page
    • WP Website Creation-Live
    • SEO Webmaster& Google Analytic Set Up
  • Lead Generation & Marketing Automation
    • What Is Lead Generation
    • Lead Journey Funnel
    • 4 Pillars Of Lead Generation
    • Creating Converting Landing Pages
    • Marketing Automation Tools-Live Walk Through
  • Advanced Web Analytics
    • Setting Advanced Segments Filters & Report
    • Creating Custom URLs
    • Google Tag Manager
    • Organic & Paid Campaign Audit Framework
  • Conversion Rate Optimization
    • What Is CRO
    • Importance Of CRO
    • A/B Multi-Variant Testing Analytics Testing
  • Advanced Content Marketing
    • Introduction To In Bound Marketing
    • Understanding Content Marketing
    • Generating Content Ideas For Business
    • Effective Content Writing
    • Content Promotion
  • Growth Hacking Fundamentals
    • Introduction To Growth Hacking
    • Growth Funnel Tactics
    • Growth Hacking Tools
    • Case Studies Of Growth Hacking
  • Advanced Search Engine Optimization
    • Web Master Audits
    • Setting Structured Data On Website
    • Creating Website Audit Reports
    • E-Commerce SEO
    • Penalty Analysis & Control
    • Content Outreach Practical
  • Social Media Analysis & Management
    • Social Media Calendar Development
    • Calendar Based Post Development
    • Social Media Posting Tool
    • Social Media Community Building
    • Social Media Monitoring
  • Mobile Marketing 
    • Mobile Landscape In India
    • SMS & Whatsapp Marketing
    • Mobile Website Optimization
    • Mobile Apps Setting Tools
    • App Store Optimization (ASO) Fundamentals
  • Advanced Search Advertising
    • Dynamic Ads
    • Call Only Campaign
    • Conversion Tracking Setup
    • Live Campaign Analysis
    • Advanced Bid Management
    • Bing Ads
  • Google Display Network Advertising
    • Introduction To Google Display Network
    • Google Display Planner Tools
    • Lunching Display Campaign
    • Display Campaign Best Practices
    • App Install Campaign
  • Social Media Advertising
    • Introduction To Social Media Ads
    • Facebook And Instagram Advertising
    • Twitter Advertising
    • Linkedin Advertising
  • Re-Marketing & Recall Ads
    • Cookie Vs. Data Based Marketing
    • Search Marketing Ads
    • Display Marketing Ads
    • FB Re-Marketing
    • Advanced Re-Marketing Tools
  • Video Advertising
    • Introduction To Video Ads
    • Video Ads On FaceBook
    • Video Ads On Adwords
    • Video Advertising Case Studies
  • Online Media Buying
    • Advanced Online Media Buying Options
    • Creating Online Media Buying Strategy
    • Research Assignment-Online Media Planning
  • Shopping Ads
    • Google Merchant Centre Overview
    • Creating A Shopping Ad Campaign
    • Dynamics Remarketing Ads
    • Shopping Campaign Best Practices
  • Online Money Making             
    • Different Options To Generate Money Online
    • How To Search Your Niche
    • Making Money With Youtube
    • Earning With Google Adsense
    • Best Practices- Affiliated Marketing Models
    • Earning With Domain Flipping
  • Selling Digital Marketing Services
    • How To Improve Personal Profiles
    • How To Find Projects Online
    • How To Grab Freelancing Projects
    • Client Servicing-Proposal Creation
  • E-Commerce & Market Place Selling 
    • Introduction To E-Commerce Website
    • Selling Products With Woo Commerce
    • Setting Up A Saas Store-Live Walk Through
    • Market Place Selling
  • Digital Marketing Interview Preparation
    • Selecting The Right Role For You
    • 4 Step Process For Right Job
    • Interview Day Do’s & Don’ts

Course Certificates

SmartBrains is associated with The National Skill Development Corporation (NSDC) as the Training and Certification partner for various job oriented training programs across various sectors including Oil & Gas, Power, Renewable Energy, Hydrocarbon, IT & ITs, Electronics, Telecom, Agriculture, Life science etc. offering assessment based Training & certifications for a gamut of job profile.

Who should join?

  • Working professionals in Domains: Marketing, & Business Development field.
  • Students (Any Graduate) who want to develop their career in Digital Marketing.

 

For Corporate queries

A-25, Sector-59, Noida (UP),India
Pin Code-201301

Connect with Program Advisor

training@smartbrains.com
+91 8955560560 | +91 9891108700

www.smartbrains.com

Nodal Centers

Noida, Dehradun
Guwahati, Pune

 

Course Features

  • Lectures 0
  • Training Mode Online|Classroom
  • Duration 6 Months
  • Certification Yes (NSDC)
  • Students 0
  • Assessment Yes (Third Party)

Get In Touch With Us

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Please fill this form to download pdf

  • Overview
  • Online | Classroom
  • ×

    The Online Training program is conducted over the internet using the latest state of the art software tools and via the video and desktop sharing facility. The training program is conducted by well-experienced training faculty who are mentored in conducting such sessions as per the convenience of the participant.
    The Online Training program is provided with required material for reference and on hands exercises and Lab sessions for practical exposure. The students are monitored for any clarifications and doubts by the faculty.

    Key Highlights :
    • • A flexible & hassle free Learning ecosystem

    • • Access anywhere & Anytime.
    • • Modern, Simple Design LMS
    • • Mobile & Laptop compatibility

    • • Learn on the GO.

    • • Live & Interactive session.
    • • Previously Recorded Session

    Get In Touch With Us

    ×
    Classroom Training

    Classroom Training schedule is a custom-made training program to suit the aspirants from different educational backgrounds, the training programs are conducted by well-trained faculties in the corresponding specializations in a real-time environment. The classroom training is conducted exclusively on the campus of SmartBrains with well equipped and configured architecture to give students exactly an environment of industrial exposure.

    Key Features :
    • • Optimum Training Class Size.

    • • Well equipped Labs
    • • Group interaction enhances learning.
    • • One to one individual monitoring & attention
    • • Learning from peers
    • • Instant and quick solution of doubts
    • • Customized schedule for fast learning

    Get In Touch With Us

₹ 50,000 ₹ 45,000
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